LEGAL

PRIVACY POLICY

This policy explains what information FairBuild collects through the Community, Lab and Studio forms on this site and through the Foundations Review, why we collect it, and how it's stored and protected.

Last updated 3 November 2026

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Who we are

FairBuild ("FairBuild", "we", "us") is the data controller for the personal information collected through the Community, Lab and Studio forms on this website and through the Foundations Review in the FairBuild app. Our registered details are below in “Who to contact”.

[FairBuild's registered company name, company number and registered office address to be added here]

The information we collect

What we collect depends on which form you complete — joining the Community, applying to the Lab and registering interest in Studio ask different questions, since each is a different level of commitment. Across all three, we may collect:

  • Contact details: your name, email address and, for Studio, phone number.
  • Business details: company name, website or LinkedIn, country or region, industry or sector, and business stage.
  • Business information you choose to share: things like revenue band, team size, funding raised, ownership percentage, and free-text answers about your business, its challenges and its goals.
  • How you found FairBuild, if you tell us.
  • Optional demographic information: gender identity and ethnic background, explained separately below.

We don't collect government ID, or any data through these forms beyond what you enter into them. If you take a Foundations Review, what you share is described in the next section.

The Foundations Review

If you take a Foundations Review, you first create a free FairBuild account so your answers are saved. As you work through the review, you share:

  • Your answers about what you are building, why, and who you serve.
  • Figures about your business, such as revenue, costs, pay and targets.
  • Optional uploads, such as your accounts or a pitch deck.
  • Links to your website or social profiles, which we read once to understand how you describe your business.

We use this information to write your report. Maya, FairBuild's AI engine, drafts it from what you share; Maya runs on Ollama Cloud, and your information is not used to train AI models. For a human-led review, Christina also reads it to prepare for your call and refine your report.

Your review is stored in Google Firebase in the europe-west2 (London) region and is encrypted in transit and at rest.

  • Unpaid drafts are deleted after 14 days.
  • Uploaded files are deleted 30 days after your report is delivered, unless you join the Lab, in which case we keep them to support your work in the Lab.
  • Reports are kept for 12 months.

You can ask us to delete your review, your uploads and your report at any time, and we will do so within 30 days of your request.

Payments for Foundations Reviews and Lab membership are handled by our payment provider. You enter your card details with them directly; FairBuild's website and app never see or store your card details.

How we use your information

  • To respond to your enquiry and set up your participation in the Community, Lab or Studio.
  • To write and deliver your Foundations Review report, if you take one.
  • To assess fit — particularly for the Lab and Studio, which are more selective, we use what you tell us about the business to understand whether and how FairBuild can help.
  • To keep one record for you as a founder, rather than a separate, disconnected record for each form you complete. If you join the Community and later apply to the Lab or Studio, we link that up under a single record using your email address, so you don't have to repeat yourself and we don't lose context you've already given us.
  • To understand, in aggregate, who FairBuild is reaching — using the optional demographic fields, never on an individual basis.

We do not use your information for automated decision-making, and we do not sell it to anyone.

Optional demographic information

Every form asks a couple of optional questions about gender identity and ethnic background, always with a “prefer not to say” choice. These are never required to join the Community, apply to the Lab or register interest in Studio.

This is “special category” data under UK GDPR, which needs an extra layer of protection and a clear legal basis to process. Ours is your explicit consent (Article 9(2)(a)): answering these optional questions is itself how you give that consent, and you're always free to leave them blank or choose “prefer not to say”.

We use this information only in aggregate, to understand who FairBuild's programmes are reaching — never to make a decision about you individually, and never shared outside FairBuild in a form that could identify you.

Who we share information with

We don't sell your data, and we don't share it for marketing purposes with anyone outside FairBuild. We use a small number of service providers to run this website and store form submissions, who process data on our behalf under their own data processing terms:

  • Google Cloud / Firebase — provides Cloud Firestore, the database that stores form submissions, hosted in Google's London (UK) region. See “Where your data is stored” below.
  • Cloudflare — delivers this website itself (the pages, images and code you see in your browser). Form submissions are sent directly from your browser to Firestore and are not routed through, or stored by, Cloudflare.
  • Ollama Cloud — runs Maya, FairBuild's AI engine, which processes your Foundations Review answers to write your report. Your information is not used to train AI models. [Where Ollama Cloud processes data to be confirmed.]
  • PostHog — website analytics, described in “Cookies and analytics” below. It receives no personal information from us.
  • Our payment provider — takes payment for Foundations Reviews and Lab membership. Card details go directly to them and never to FairBuild.

We may also disclose information where we're required to by law, for example to a regulator or in response to a valid legal request.

Where your data is stored, and how it's protected

Form submissions are stored in Google Cloud Firestore, configured to run in Google's europe-west2 (London) region. These form submissions stay on UK infrastructure — we have not configured any routine transfer of this data to servers outside the UK.

Every submission is sent from your browser to Firestore over an encrypted HTTPS/TLS connection, so it's encrypted in transit. Google Cloud also encrypts data at rest by default. Access to stored submissions is restricted: the public forms on this site can only add new records, they cannot read, list, change or delete existing ones, and day-to-day access to the underlying database is limited to those at FairBuild who need it to run our programmes.

No method of storage or transmission is completely without risk, but this is how we work to keep your information secure.

How long we keep your information

We keep your founder record for as long as you're engaged with, or being considered for, FairBuild's Community, Lab or Studio, and for a reasonable period afterwards in case you get back in touch. We periodically review what we hold and delete or anonymise records we no longer need. Foundations Review information is kept for the shorter periods set out in “The Foundations Review” above. If you'd like your record deleted sooner, contact us using the details below and we will delete it within 30 days of your request.

Your rights

Under UK data protection law, you have the right to:

  • Ask us for a copy of the personal information we hold about you.
  • Ask us to correct information that's inaccurate or incomplete.
  • Ask us to delete your information, or restrict how we use it.
  • Object to our use of your information, including where we rely on legitimate interests.
  • Ask us to provide your information in a portable format.
  • Withdraw your consent at any time — this won't affect anything we did before you withdrew it.

To exercise any of these rights, contact us using the details in “Who to contact” below. You also have the right to complain to the UK's data protection regulator, the Information Commissioner's Office, at ico.org.uk — though we'd appreciate the chance to put things right first.

Cookies and analytics

We use simple website analytics to count visits to each page and understand which parts of the website are most useful. We do not save cookies, identifiers or any personal information in your browser for this purpose. We record an approximate country for each visit, derived from the connection’s IP address, but we do not store the IP address itself. We do not collect your name, email address, referral source, time on page or form answers. We keep only aggregated page-visit and country totals. Administrators use an essential, time-limited sign-in cookie to access the website admin area.

We also use PostHog, a product analytics service, to understand how visitors use the website: which pages are viewed and when someone starts or sends a Lab application or chooses to start a Foundations Review. PostHog keeps no cookies or storage in your browser for this, and the events we send contain no personal information — no names, email addresses or form answers. If your browser sends a Do Not Track or Global Privacy Control signal, PostHog is not loaded at all.

Children

FairBuild's programmes are aimed at business founders, and these forms are not intended for use by children. We don't knowingly collect personal information from children.

Changes to this policy

We may update this policy from time to time — for example, as FairBuild's programmes evolve. We'll update the date at the top of this page whenever we do, so please check back occasionally.

Who to contact

For any question about this policy, or to exercise any of your rights, get in touch using the email address below.

info@fairbuild.co.uk